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ABOUT ME

I’m a creative and detail-oriented Graphic Designer and digital marketing student with over three years of experience in marketing-focused design. I combine my technical skills in Adobe Creative Suite, Figma, and digital design with a passion for storytelling and branding. I’ve collaborated with companies to design email campaigns, social media content, and catalogs, driving customer engagement and brand visibility.

My experience in event and administrative coordination has enhanced my ability to manage complex projects, lead teams, and deliver results in dynamic environments.

HELLO!

I'm Juliana!

Graphic Designer and Marketing Student.

COMPUTER GRAPHICS
LA SALLE COLLEGE MONTREAL

In my current program of Digital Marketing at Universidad El Bosque, I build a strong foundation in Economic and Administrative Sciences, with a focus on digital marketing and business transformation. My studies equip me with expertise in market research, consumer behavior analysis, neuromarketing, and digital strategies, all of which are essential in driving business growth in today’s competitive landscape. Additionally, I am becoming proficient in utilizing cutting-edge digital tools and keeping up with emerging industry trends which are helping me to add more skills to my professional experience in the marketing field. 

EDUCATION

2025-2027

MARKETING AND DIGITAL TRANSFORMATION
UNIVERSIDAD EL BOSQUE

2020-2021

Comprehensive training in visual communication, digital design, and multimedia production. Developed strong skills in image processing, layout design, typography, branding, and digital media using industry-standard software. Hands-on experience in creating print and digital assets, preparing files for production, and ensuring high-quality visual output.

EXPERIENCE

2023-2025

SENIOR GRAPHIC DESIGNER
VONVAI Peruvian Fashion Brand

Web & Marketing Designer for Vonvai, a Peruvian sustainable fashion brand, I was responsible for designing and developing the brand’s website, ensuring a visually appealing, user-friendly, and responsive experience. Additionally, I collaborated on various marketing projects, contributing to branding, digital content, and promotional strategies to enhance Vonvai’s online presence and engagement.

 

This role allowed me to combine my expertise in graphic design, web development, and marketing to support a purpose-driven brand committed to sustainability and ethical fashion.

2023-2024

GESTIONNARIE DE CONTENU / ÉDITRICE DE CONTENU
FASHION REVOLUTION

In my role as Content Manager/Editor at Fashion Revolution, I coordinate content creation alongside team members to ensure our messaging resonates with the community. I planned, create, edit and assemble posts, staying current with the latest trends on social media platforms to ensure our content remains relevant and engaging. In addition, I actively engage with our audience by responding to messages and comments on social media, fostering a positive and interactive relationship with our followers.

JR. WEB GRAPHIC DESIGNER
GROUP LEMUR

As a Junior Web Graphic Designer at Group Lemur, I was responsible for designing and developing engaging email marketing visuals, ensuring they were both visually appealing and responsive. I created dynamic social media graphics, such as banners, posts, and stories, which helped enhance brand visibility across various meta platforms like Instagram and Facebook . Additionally, I produced detailed product catalogues for both print and digital distribution, meeting client expectations while adhering to deadlines. Working closely with the team, I ensured that all visual assets were aligned with the brand’s strategies and messaging. All of this under the guidance of the senior graphic designer.

2022-2023

SENIOR GRAPHIC DESIGNER
REITMANS LTD.

As a Senior Graphic Designer at Reitmans Ltd., I was responsible for designing and implementing email marketing campaigns that were in line with brand guidelines and seasonal promotions. I worked closely with the marketing team to create visually engaging layouts that helped drive customer engagement. My focus on optimizing email designs played a key role in enhancing click-through rates and improving overall campaign performance. Additionally, I managed multiple email templates, ensuring that each maintained brand consistency while upholding aesthetic appeal.

There I had the opportunity to use my expertise in photoshop and I was introduced to my Figma journey.

2021-2022

2021

GRAPHIC DESIGN INTERN
FASHION FIGHTS CANCER

During my internship at Fashion Fights Cancer, I had a dynamic role focused in designing visual assets for nonprofit campaigns, producing promotional materials and digital graphics that aligned with the organization's mission. I helped strengthen the branding by creating cohesive designs for social media and events, contributing to the visual identity of the cause. Working alongside a collaborative team, I developed impactful visuals to raise awareness, while adapting quickly to various projects and meeting tight deadlines. My experience honed my creative problem-solving skills and ability to deliver under pressure.

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© 2024 by Juliana Baron

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